Compelling content is what makes the difference. Compelling content helps your reader find a solution, and compells them to take action. When you regularly create compelling content and share it on your blog and with your email list, then your community will begin to flourish. And a flourishing community can often lead to an improving income.
Here’s what sets compelling content apart from ho-hum content:
Compelling content serves a need.
The best content meets a real need for your audience and connects with their problems. For example, if you’re a wellness coach that serves busy moms, then you know your clients struggle with making food that’s quick to prepare while still being nutritious.
You could take this information and create a blog post about twelve healthy meals busy moms can make in their slow cookers. You could also share tips on how to use a food processor or blender to cut down on time spent in the kitchen. Read More →